User Experience Final 2022
Individual

The breaking news of the Russia-Ukraine war caused people to become hostile to Russian, however, the news from other countries such as China, Russia were totally different from the news from the US, UK and other Western countries. The difference also leads the people from different countries to have totally opposite opinions. I think the main reason why cause the divergence is the news. People from western countries receive the news mostly from the media of western countries, which is totally different from the countries like China. Sometimes the media will spread uncertain information in order to become the first and may cause mislead people.

Research Goal:

• Understand the current situation of news application

• Get to know people’s thinking in different countries

• Explore what news attracts people more

• Better understand user motivations for using news application

Methodology:

Interview(In person or Zoom) with 6-10 people from different countries(Ideally 50% from US and 50% from China)

Research Questions:

• Please tell me about the way you get news

• What do you think is the most important point of the news(Reality? Objectivity?)

• What do you know about recent news

• What is the impact after reading news

• How do you talk about the news with your friends, family...

• Do you have interest of getting news from different countries

• Tell me about your thinking after seeing different report of one thing

• What prevent you from reading news from other countries

• Tell me about your thinking of reading the (public)comments

• Tell me about three things you want to see on a news application most

Persona:

Pain Point:

Analyse & Questioning:

1. How might we ensure that there is a controlled flow of relevant notifications from the app?
   The user feels the need to check for the credibility of news and validate it. This additional effort results in user dissatisfaction.

2. How might we provide the user with a confirmation that the news is verified and validated?
   The burdening of irrelevant content on the users leads to them shying away from the news and the app

3. How might we understand and provide the users with relevant content?
   The user uses multiple apps to gather news, thus leading to the crowding of notifications and mix-up of content.

4. How might we try to provide a platform to the user that abolishes the requirement of multiple apps to fulfill their requirements?
   The user feels that reading through the whole article to understand the conclusion is cumbersome and also he doesn’t want to spend maximum time in going through irrelevant content of the article.

5. How might we provide the user with crisp and short content as per the user’s requirement?

Solving:

1. How might we ensure that there is a controlled flow of relevant notifications from the app?

• While the user signs up, ask for which categories they’ll like to view the news on? And only push notifications regarding those categories. Also, use this category to show relevant news. Show 8 out of 10 new related to the selected category only. And, an option to edit the preferences.

• Ask the user to set up Do Not Disturb Time. During this time, do not push any notifications to the user.

• Providing customizable options to the user in order to select the time and frequency of notifications required.

• Allowing the user to customize the topics for which he requires to receive notifications.

• By continuously taking the feedback from the users regarding the notifications are they creating any disturbance or showing the relevant content for the customer.

2. How might we provide the user with a confirmation that the news is verified and validated?

• Show a Verified Badge against the news, which means the news has been verified by the app.

• The app interface should start with verification is done some blue tick mark that can make the viewers more confident in what they read from the app.

• Providing the details of the source from which the news has been collected and also a reliable source to compare it with.

• Allow the user to select from what sources he wants to get the news from.

• Adding the credibility score of each news website from which the article has been taken beside the source name.

• Create a Like and Dislike feature in the app. Whenever a user finds the news is credible, he can drop a like. So, when some other user is looking at the news, by looking the counts of likes, he can get confidence that the news that he’s about to read can be a good one.

3. How might we understand and provide the users with relevant content?

• Implementing a like feature where the news or topics that are liked by the user will be shown at a maximum quantity

• Using search filters (categories and tags) to provide the news required by the user.

• Implementing an algorithm to understand the recent items and searched done by the user, thus creating a UI that shall present the user with the news as per his mood and requirement.

• Clear visual distinction between news and ads.

4. How might we try to provide a platform to the user that abolishes the requirement of multiple apps to fulfill their requirements?

• By making sure that the news will be in every language and covers the national and international news well.

• Providing the user with options to toggle between regional and international news as per convenience.

5. How might we provide the user with crisp and short content as per the users requirement?

• We need to ask the user to fill out a form, where the interests of the user will be collected based on the users interest the user will receive or see the content.

• Provide a short context/summary of the news article against the news headline in order to provide the user with a better insight

• Users should be provided with 2 modes.

Storyboard:

Sketch:

Prototype(Log in Pages):

Prototype(Home & Translate pages):

Prototype(Others):

Feedback:

Revise:

Prototype(Video):